The Digital Product Blueprint System
You get 12 blueprint tools and exercises, each with an in-depth video tutorial and training lesson. Six of the blueprint tutorials help you build your digital product, and six of them help you build your marketing systems. You can dive into these templates and tools immediately after you register, and get to work building your product right away.
These trainings have been strategically designed, with six of them focused on giving you the download about how to make sure you identify the most valuable knowledge you have, and organize it into your digital product quickly… and six of the trainings focused on giving you the download about how to create your first marketing pieces and get traffic and paying customers.
You get a series of 6 Coaching Classes with me, broken into modules. We show you how to install the blueprints and models in your product, your marketing, your launch, your follow up systems, and your business.
Module 1:Orientation Fast Start
- I’ll be giving you a complete overview of the Digital Product Blueprint System and walking you through the different components showing you exactly how and when to use each one
- I’ll share some very important mindsets that you’ll need to succeed and have fun during our journey through this program together
- You’ll learn how to set yourself up to get the most from this training over the next 90 days and beyond
Module 2:Targeting Your Niche
- A complete system to find, select and narrow possible niches so you find the “sweet spot” where you can create a product that will sell itself – and don’t waste money on unprofitable ideas
- How to take your niche and carve out an entire category. Doing this can instantly make you the industry leader and makes it virtually impossible for your competition to be successful
- The step-by-step process to create your ideal customer avatar so you have laser focus when building your product and doing your marketing
Creating Your Product
- Learn 7 powerful knowledge frameworks that make creating a high quality product your customers will love to buy a quick, easy and fun process
- Not all products are equal – discover advanced product design strategies so you can command a premium price for any product you create
- How to increase the value of your product by giving it the right name. (Note: many customers will judge your product by what you name it, it’s important you get this right)
Module 4:Building Your Marketing
- You’ll get a complete crash course in how to get new customers using “Education based marketing, so you don’t have to rely on any dishonest or unethical sales & marketing tactics
- I’ll walk you through how to use my proven marketing templates, so all you have to do is fill in the blanks, and you’ll have ready to use, winning marketing
- How to turn your own story and experiences into the biggest asset you have when marketing your products
Module 5:Launching Your Product
- The counter-intuitive technique I have used to generate hordes of traffic in every launch I’ve done. I’ll show you what it is and exactly how to deploy it in your business
- How to approach new partners and get them excited to say, “YES” to promoting you and your product launch
- How to architect an irresistible product offer that makes it easy for your customers to enroll in your product during your launch
Module 6:Email Mastery
- How to create and set up the ultimate email follow up sequence for your business to convert the leads you have into buyers
- Get my highest converting email templates so you know exactly how to write emails that will not only provide value, but allow you to offer your products
- Several simple techniques, tricks and hacks that will make writing emails fun and easy and FAST.
Master marketing so you can get as many customers as you need for your business.
Everyone intuitively knows that marketing is the key business-building skill for new entrepreneurs.
When you finish this course, you’ll be able to create advertising, marketing, and follow-up systems that work far better than most people and businesses.
Inside of Marketing Step By Step, you’ll learn…
- How to think like a customer in order to create marketing that attracts a flood of prospects who are already looking for YOUR exact product or service!
- How to tap into your customer’s’ emotional “hot buttons” to trigger buying behavior
- Why customer “avatars” are the secret key to your marketing success and how to create one.
- Why trying to copy the marketing techniques of successful companies is one of the BIGGEST mistakes you can make
- How to position your product so you have NO competition…while also making it the #1 product in its category
- A proven, step-by-step system for getting traffic and leads, capturing prospects, and converting them to customers
- How to dramatically increase sales by giving away something of real value…plus 4 things you can offer to customers for free that will get them to buy a lot more
- How to write headlines and copy that really SELL, including all of my favorite headline and copy formulas and fill-in-the-blanks exercises to write great copy instantly
- How to design simple web pages and marketing materials that boost your conversions